centsational Greetings Is Giving The Gift Of Hope Through Scent For Breast Cancer Awareness Month

Released on: October 14, 2008, 7:31 am

Press Release Author: Mecca Marketing

Industry: Retail

Press Release Summary: New to the scene Scentsational Greetings, an innovative
greeting card company, is putting their product at the forefront to truly make a
difference this October for National Breast Cancer Awareness month.

Press Release Body: New to the scene Scentsational Greetings, an innovative greeting
card company, is putting their product at the forefront to truly make a difference
this October for National Breast Cancer Awareness month.

Scentsational Greetings will be offering, specifically for the cause, Ocean Breeze
scented cards to evoke peace and serenity. Improving moods, lifting spirits, and
bringing hope to those that may be in need of it most is their goal. Scentsational
Greetings recently announced the debut of its wonderfully unique product. They were
able to successfully combine the art and science of scent with the personal
connection of a greeting card.

Their signature line called Scentcology 101, is a creative and vibrant line of
greetings that takes gift giving to a whole new level by incorporating colorful
images, upbeat verses, and remarkable scents.
Studies have shown specific positive feelings such as happiness, relaxation,
nostalgia, etc, can be elicited through scent. For this amazing cause Scentsational
Greetings will be teaming up with The City of Hope Not For Profit in California and
Susan G. Komen Foundation and donating a portion of the proceeds from each wholesale
purchase to breast cancer research. Donations will run through both the months of
October and November.

Scentsational Greetings, Inc. was founded by April Seals-Partner- an entrepreneur
and avid scent lover. Prior to launching this start-up venture, Seals-Partner
founded and managed Innovative Affairs, a chocolate fountain rental service in
Southern California. It was through Innovative Affairs that Seals-Partner came up
with the idea of scented greeting cards. "Scentsational Greetings was conceived
through my desire to communicate with clients using a chocolate scent," said
Seals-Partner. "My clients always raved about the scent of our Belgian chocolate. I
thought about how nice it would be to send them a thank you card with the same
scent." After searching the local gift shops for such a product to no avail,
Seals-Partner decided to make them herself. The Scentsational Greetings brand was
born.

Scentsational Greetings adds a new dimension to greeting cards. In the past,
consumers could see and feel the paper to experience a greeting. Now they can also
experience the same greeting through the sense of smell.
Each greeting has a scent "definition" on the back explaining the positive effects
the scent has to offer. "There is simply nothing else on the market that offers the
same functionality and value as these cards."

Seals-Partner continued, "One of the hottest trends in retail today is to engage the
senses of a consumer. Americans have a passion for scented products. Our sense of
smell is the strongest of all human senses and is directly linked to memory and
emotion".

Scentsational Greetings was recently selected to participate in the 2008 National
Stationery Show's Best New Product Display. "I am extremely happy with the reception
Scentsational Greetings has received so far by consumers and the industry. We look
forward to an extremely successful charity campaign" said Seals-Partner.Orders for
Scentcology 101 cards can be placed by calling (800) 358-7801.Catalog requests are
available online at: www.scentsational-greetings.com.


Web Site: http://www.scentsational-greetings.com

Contact Details: Monique Tatum
mtatum@meccamarketing.com

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